No one can dispute that social media has been a leading driver of jewelry trends in recent years. But it’s sometimes difficult to judge the quality of a piece of jewelry from a single image or video – even if it’s promoted by a well-known influencer. That’s why it’s never been more important to do business with a company that you can count on for quality that’s always top-notch.

Legend Jewelry is a company known for taking trending styles and turning them into luxury designs. “Our timeless jewelry will never be impractical or structurally unsound,” says Ansilo Chui, vice president of Legend Jewelry. “We make jewelry that will last a lifetime. It’s what Legend does best.”

Jewelers know quality when they see it – the slight differences in a piece of jewelry that transcends the everyday, making it easier to get the customer’s attention and ultimately, the sale. With decades of experience creating masterfully designed fine jewelry for retailers throughout the world, Legend knows what sells — and how subtle yet elegant embellishments combined with some of the industry’s strictest manufacturing standards can make a big difference at point of sale.

SmartWork Media Content Studio

The SmartWork Media Content Studio helps jewelry industry businesses create targeted, entertaining content that captures attention, reinforces your brand and builds your business — one well-told story at a time. To find out how we can create compelling content marketing for your business, visit here or email Barbara Moss at barbara@smartworkmedia.com.

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