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Video: Texas Jewelers Begin ‘Retail-to-Go’ as Governor Eases COVID-19 Restrictions

Gov. Greg Abbott hopes to restart the state’s economy.

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Texas began allowing “non-essential” businesses to reopen Friday on limited terms.

Jewelry stores and other retailers can now offer their products for curbside pickup in what’s being termed “retail-to-go,” CBS Austin reports. The easing of pandemic restrictions is part of Gov. Greg Abbott’s effort to get the state’s economy moving again.

Kendra Scott LLC is embracing retail-to-go, reopening 21 of its 23 stores in the state, the Austin Business Journal reports. The Texas Department of State Health Services has provided guidance for staying safe, including a recommendation for employee training on “environmental cleaning and disinfection, hand hygiene, and respiratory etiquette.”

“I think it’s a good way to ease in while keeping everyone safe,” said Kendra Scott, founder and CEO of the jewelry company. She’s a member of the Governor’s Strike Force to Open Texas.

“We can’t rush it right now,” Scott said, according to CBS Austin. “The last thing we want to do is go backwards.”

Susan Saffron, owner of Susan Saffron Jewelry Boutique in Dallas, said sales have been down 80 percent the past few weeks. she believes customers are ready to support the business.

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“We’re coming back with a limited staff and the lights on and some great energy with Mother’s Day coming up,” she said, according to the Dallas Morning News.

Click here to see where each state stands on reopening.

Watch a KVUE-TV video featuring Scott:

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at editor@instoremag.com.

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