Secure sales techniques not only keep your jewelry safer, they make your clients happier, writes Shane Decker.
Every time you approach a client, think “She’s a millionaire. I’m closing this sale."
When a male client worries that his wife doesn’t like jewelry, sell him one of these four products.
Perfect practice every other week with your sales team can lead to new heights for your business.
This easy sales technique can create huge diamond sales in your store.
For a successful holiday season, practice, practice, practice.
Connect with clients through reassurance, friendliness and genuine questions.
Taking care of the small things during your busy season can yield big results.
To deliver an unforgettable holiday experience, you have to be on top of your sales game.
Make it easy for customers to tell you how they feel about your store.
Two dozen things that help you make that important sale.
They can derail any sale if you’re not careful.
One of the biggest problems for salespeople is too much talking to clients and not enough listening.
Selfish salespeople cost companies a lot of money.
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When your client truly understands just what makes a diamond special, she won’t leave without one.
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