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Class Reunion Month, Google Turns 25, Labor Day and More Dates to Mark in August

It’s also Hispanic Heritage Month, your chance to engage this key market.

Published

5 months ago

August 1, 2023

INSTORE Staff Instore August 2023 Issue

Class Reunion Month, Google Turns 25, Labor Day and More Dates to Mark in August

1 Can there be a better networking op than lending a hand on the class reunion committee? Be sure to make your business interests secondary to the job at hand, and you could be Jeweler Most Likely to Succeed this Class Reunion Month.

4 Put some of the original meaning back into Labor Day with an act that recognizes your staff’s hard work. It’s a tight labor market, and feeling underappreciated remains a top reason employees move on to a new workplace.

7 Google Turns 25 today. Its gift to you is its Local Services Ads, which connect you with people who want what you sell. If you haven’t obtained certification, start the process today at ads.google.com/local-services-ads.

15 At 50 million strong and with an average age that is 10 years younger than the general population (28 versus 37), many Hispanics are in the market for an engagement ring right now. How’s your understanding of Latin culture? Are you aware of the differences in consumer behavior between acculturated and non-acculturated Hispanics? If not, you’ve got work to do, and Hispanic Heritage Month, which starts today, is here to help you.

Why This Jeweler Chose Wilkerson

Mark Lauer is the owner of Mark Michael Diamond Designs, the Minnesota-based jewelry gallery known for exceptional and uniquely designed diamond jewelry. Though he loved creating the beautiful jewelry his business was known for, retirement was an exciting alternative to the 60+ hours a week he’d spent building it up. He called Wilkerson to help with a retirement sale. “I did talk to two other companies, but I just didn’t feel they offered the same services that Wilkerson did,” he says. “I knew Wilkerson had the expertise to follow through and give me the service and results that I wanted. They’re the number one rock stars in this industry.”