WE’RE LIVING IN a golden age of self-expression, thanks to social media making it a snap for everyday customers to discover and embrace the truth of their own personal style. That means that if you’re ignoring jewelry for men, you’re missing out on sales. Keep some good men’s styles on hand and never forget that men’s jewels aren’t just for men: This category is ideal for customers of any gender identity who prefer a bold, stark look.
Jewelry by King Baby includes small diamond link necklace, $895; diamond star ring, $615; small black leather braid bracelet with crowns, $425; 10mm black onyx bead bracelet with skull, $275; large infinity link bracelet, $1,100; liberty stackable ring, $250; and studded skull guitar pick pendant, $495. Visit kingbabystudio. com or call (310) 828-4438 for more information. MODEL: Rhett Wellington. PHOTOGRAPHER: Erik Bergamini. AGENCY: Do Less.
Jewels for Gents
There’s so much more to men’s jewelry than the unadorned basics! These gentleman’s jewels use engaging texture, pops of color, powerful symbolism, and thrilling contrasts to make head-turning statements. Every one of these pieces is subtle enough to wear to any occasion and special enough to make a lasting impression once you’re there.
Chris Ploof
Damascus steel and 18K yellow gold pendant with diamonds on 18K yellow gold chain.
$2,550
info@chrisploof.com, chrisploof.com
King Baby
Sterling silver ring.
$590
(310) 828-4438, kingbaby.com
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Midas Chain
14K yellow and white gold bracelet.
$4,690
(201) 244-1150, midaschain.com
Phillip Gavriel
Sterling silver bracelet with malachite.
$600
(800) 622-0960, phillipgavriel.co
INOX
Stainless steel necklace with sapphire and 18K yellow gold.
$175
(203) 803-148, inox-us.com
Lassanai
18K yellow gold cufflinks with aquamarine.
$4,995
(917) 324-9449, lassanainyc.com
K. Brunini
18K yellow and white gold cufflinks with Tahitian pearls.
$11,650
inquiries@kbrunini.com, kbrunini.com
Mission Atelier
14K yellow gold and sterling silver ring with blue enamel.
$2,111
info@missionatelier.com, missionatelier.com
Jewelry Innovations
Serinium ring with engraving.
$444
(800) 872-6840, jewelryinnovations.com
Wrist Watch
Any good watch can tell you the time, but a great watch tells everyone you meet that you’re a force to be reckoned with. A timepiece can be a simple tool, or it can be an irrepressible declaration of luxury and style. Does your customer already have a great watch? Introduce them to other styles, colorways, and features — or introduce them to jewelry that goes with their go-to timepiece.
Kenneth Cole
Stainless steel watch.
$285
(212) 221-1177, genevawatchgroup.com
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Citizen Watch
Tsuki-yomi A-T Super Titanium watch with world’s first light-powered atomic timekeeping moon phase movement.
$850
citizenwatch.com
BENRUS
Stainless steel watch with acrylic crystal and optional nylon dive strap.
$1,095
support@benrus.com, benrus.com
Accutron
Stainless steel watch with alligator leather band, electrostatic movement, and sapphire crystal.
$3,950
luxuryretail@citizenwatchgroup.com, accutronwatch.com
Bulova
Stainless steel watch with rose gold plating.
$1,395
becomeadealer@bulova.com, bulova.com
Arnold & Son
18K white gold watch with alligator leather strap and diamonds (2.57 TCW).
$67,000
(213) 622-1133, arnoldandson.com
Lebois & Co.
Stainless steel watch with leather strap and sapphire crystal case.
$2,570
+31 20 800 5046, leboisandco.com
Sevenfriday
Stainless steel, carbon fiber, and resin watch with sapphire crystal case.
$1,628
+41 44 542 92 02, sevenfriday.com
Bering
Stainless steel watch with sapphire crystal.
$349
(310) 417-5025, beringtime.com
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